Marketing Guide to the Top 5 Promotional Giveaways

Posted on October 16, 2014 by admin

It is clear that promotional giveaways possess no small impact if you’re looking for the easiest way to advertise your business or organization to people.

Spotlight Apparel can customize virtually any of our promotional products with an organizations name or logo. From Coffee Mugs to Calendars and everything in between, we have your business’ promotional needs covered. All of our digitizing & artwork is professionally designed by our In-House Art Department allowing us to create the perfect design for you.

Check out our online catalog to take a look at all of the products that we can do for you.

Top 5 Promotional Giveaways

1. Bags

Totes have the highest belief average per unit at 5,983 opinions each. This number is significantly higher than that of composing instruments–number two. Totes are used to work also to carry belongings on the bus, to the shore. Ultimately, men and women for carrying everything from their lunches to their own sons’ and daughters’ diapers us totes. There’s no weather limitation concerning when bags can be taken. 53 percent of the people who receive a free bag feel less unfavorable about the advertiser who gave it to them according to the Advertising Specialty Institute.

2. Writing Instruments

Pencils really are a favored giveaway for all reasons. They are utilized continuously, even at the site that is giving them away. They’re modest. Their size means they’re uncomplicated to carry around. And pens often move through accidental acquisition from one person to another. How many times have you walked off using a pen from eatery or a buddy’s house? Pencils are taken so frequently that banks, post offices and grocery stores put them on a chain to keep them within the building. Many Americans never buy a pen because they get so many free ones. Giveaway pencils get an average of 3,134 impressions each.

3. Caps

Caps are an American trend, worn by women and men equally for multiple purposes. They’re worn year-round except for in the most inclement weather, making them a good choice in virtually any climate. Another attribute of giveaway caps is the fact that they are multi-generational. Individuals of all ages from kids to senior adults love to wear them. These factors fire at giveaway caps to the 3rd area in the very best in average impressions. One cap will showcase your logo an average of 2,999 times.

4. Outerwear

Outerwear giveaways include jackets, windbreakers, sweatshirts and hoodies. These are often given at restaurants, trade show booths or summer occasions in promotional drawings. Similar to t-shirts, outerwear attire is worn offering your business’s message to the public an average of 2,288 times per item. If you give away merely a couple of pieces a year since clothing has a long term wear cycle, the feelings multiply exponentially.

5. Logo T Shirts

There is not any question that Americans love to wear t-shirts with their preferred businesses’ logos to them. Tees are comfort wear when people go out and that they use in the weekends. Since t shirts are worn around plenty of individuals, your advertising gets play. The Advertising Specialty Institute states that t shirts get seen an average for each one given away.

Be sure to contact Spotlight Apparel, Inc. of Jacksonville Florida for all your promotional giveaways.

Four Great Uses for Personalized T Shirts

Posted on September 2, 2014 by Spotlight Apparel

Four Great Uses for Personalized T Shirts

There was a time when personalized T shirts only seemed to appear in sports contexts, but those days are long gone. Today, cheap custom T shirt printing is widely available, making it a favorite option for teams and organizations of all kinds. Here are our five favorite uses for personalized T shirts.

Charity Runs

Before stepping out to walk or run in memory or honor of a loved one, many race participants make a call to their custom T shirt printer to order team shirts that show their reason for running. By wearing the face or favorite quotation from your inspiration for donating, you can not only motivate yourself, but show your love and appreciation to spectators and other racers.

Small Business Advertising

Billboards are expensive, and commercials aren’t cheap either. Custom made personalized Tshirts, however, have a much higher ROI, especially when they’re worn not only by your team, but by happy customers. Put your logo and information on T shirts for wearable advertising that makes an appearance all over town!

Family Vacations and Reunions

In case that family resemblance isn’t enough to let strangers know you’re a unit, custom T shirts can be perfect for getting the message across. Whether it’s for safety on a family trip to a crowded amusement park or for a little reunion solidarity, custom shirts are a great way to let people know that you come as a package.

Class Bonding

Being a high school senior is an experience in and of itself, and there’s no better way to show class pride than to order custom shirts. They don’t just make great fundraising pieces, but they let students wear their school spirit proudly!

Personalized T shirts have plenty of great uses, and we’re sure there are even more we haven’t thought of. Where else have you seen custom shirts? Spotlight Apparel, Inc. is a locally owned and operated company creating custom made T-shirts for over 35 years, in Jacksonville, Florida. We are dedicated to creating a unique look for any event.

Be sure to contact Spotlight Apparel, Inc. of Jacksonville Florida for all your custom t-shirts.

Emergency Cell Charger

Posted on July 25, 2014 by Spotlight Apparel

Emergency Cell Charger from Spotlight Apparel – This device allows you to charge up in just a few hours when AC power is not available. That means more battery life for your phone in case of an emergency and more listening time on your MP3 or MP4 player.

We’ve all been there! Your phone always dies at the worst time. Have you noticed that the more you use your phone the faster it dies? How about your MP3 or MP4 player? A lot of people carry both. Well now you can alleviate this problem for your consumers while promoting your business at the same time with the Emergency Cell Charger from Spotlight Apparel, Jacksonville Florida.

Get Noticed With Promotional Items That People Really Use

This promo item is something that can be used in everyday life but unlike a stress ball or refrigerator magnet it is mobile. From college students to co-workers, babysitters to Fortune 500 executives, anyone that has a portable device is likely to see your logo on this custom electronic giveaway. The best thing about the emergency cell charger is that it is mobile and there is no better way to maximize your exposure than through mobility. An emergency cell charger is probably the last thing anyone would think of receiving, but who would pass it up? This shows your client/customer that you are current with today’s technology. It is important to keep your company’s promotion simple and yet be relatable.

Give Your Technology Promotional Giveaways a Facelift

When was the last time you took a long, hard look at your current promotional products? Customer’s needs are constantly changing. Technology is updated daily and although there is almost no way to keep pace with the rate of change in terms of technology, we strive to provide advertising products that are compatible with the latest technology. The Emergency Cell Charger is a great giveaway!

Emergency Cell Charger Details

The Emergency Cell Charger provides emergency power for your cell phone powered by one AA battery; the emergency cell charger can charge almost all smart phones* (Samsung, HTC, Nokia, Sony, Android) and can charge most MP3/MP4 players. It is however not compatible with iPhones or iPods. *Adapters are not guaranteed to fit every cell phone style.

Choose an Experienced Company for Promotional Products

Are your promotional products keeping pace with an ever changing market? Do you see this as an opportunity to expand promotional services within your own company? Spotlight Apparel has been in business for over 35 years and has the experience and knowledge to help you help you make the best product choice for your next promotional giveaway. Be sure to contact Spotlight Apparel, Inc. of Jacksonville Florida for your next promotional campaign.

Opening a Restaurant

Posted on June 5, 2014 by Spotlight Apparel

Thinking of opening a restaurant?

The unfortunate news is, the food is only about 20% of the restaurant success equation. Yes, the food needs to be fabulous. But, you must remember, restaurants are businesses first and foremost and food is merely the product for sale.

After opening a restaurant, you’re going to want to leave your guests feeling welcome and eager to come back. The service and food quality are obvious ways to do this, but giving a little something extra to customers will show them that you really care about them and their business.

Branded Apparel and T Shirts

Whether you’re a small family owned restaurant or a large chain restaurant with multiple locations, there’s no doubt that your brand important. Customer’s love to purchase t shirts and hats with your branded logo. Also don’t forget about custom clothing and accessories for your staff. They give a professional consistent look across your entire brand.

Comfortable and quality are the necessary ingredients for great custom restaurant uniforms, tshirts or hats. Restaurants and hospitality organizations know that when custom restaurant uniforms are done right, they make a great first impression when you are opening a restaurant.

Cups Runneth Over

A couple of essential items to open a restaurant is drinkware and custom printed menus. They should follow your custom theme to get everyone in the team spirit. Items that they can use in the restaurant and then take home will help keep the memories alive. Flyer/buffet kits are great, too when opening a restaurant. Patrons can also use the stadium cups, plates and utensils while there and then bring the flying disc home to the kids

Fun Stuff

Of course, no grand opening promotion would be complete without a whole load of fun giveaways. If your theme is sports related, think mini footballs for wannabe quarterbacks, nuts for the sports nuts, shot glasses on beads, LED badges and, even a hula skirt for your beverage. More expensive items, such as a hard side cooler should also be available to win as a door prize. Like we said, think fun.

Sign Here

In the end, despite all the giveaways on the day you are opening a restaurant, of course you want your customers to pay the check. Give patrons themed pens to sign their bills and also to take away in their purses or jacket pockets. Then, when someone asks them to jot down great eateries, they can use the pens to recommend your restaurant as one of their favorites.

Wedding Event Ideas

Posted on May 5, 2014 by Spotlight Apparel

Wedding Event Ideas – Is someone getting married?

wedding_Item_Ideas_Spotlight_Apparel_Jacksonville_Florida

Looking for wedding event ideas for both the engagement party and the big day? Well, we have some ideas in mind.

Engagement Party

Love is in the air and you will want to give the guests invited to the engagement affair some mementoes, noting the date to look forward to. A decorative ornament can be hung from Christmas trees for years to come. Likewise, a personalized clock makes a nice accessory for desk or home.

Reception

The wedding day brings joy and excitement, so start off with fun bride-and-groom hand puppets, which guests can take home to their children. For the cocktail hour, provide cocktail glasses or a wine bottle corkscrew opener, so your guests can try a few different flavored cocktails. Be sure they’re imprinted with the couple’s names and the date for a personal touch that will remind guests of the special day.

Linen napkins with a monogram in metallic gold ink adds a touch of class. Also personalized coaster from Spotlight Apparel makes a unique wedding favor to be given out at the end of the night. It’s a good idea to have drawstring totes so guests may carry home their party favors in a convenient reusable bag.

Overnight Guests

If you’re expecting out-of-towners who will be overnight guests at the hotel that is also the wedding venue, you’ll want gifts for them as well. Your guests will feel special when they find customized gifts in their rooms. A personalized wine stopper or bottle opener is a great reminder of the big day that can also be used again and again. Negotiate with the hotel to pay for a portion of a luxury spa gift tote bag that can be imprinted with the couple’s names, wedding date and the hotel information.

Spotlight Apparel offers custom embroidery and screen printing for a variety of products. These include screen printed t-shirts, hats, sweaters, jackets, bags, pants, blankets, towels, and just about every apparel product that you can think of. Be sure to contact Spotlight Apparel, Inc. for all your screen printing, embroidery and promotional products.

Celebrate Earth Day Every Day

Posted on April 23, 2014 by admin

Celebrate Earth Day Every Day With Eco Friendly Products

Seems like everyone is going green these days and you certainly are no exception. To celebrate your eco-mindedness and let the community know about it, you can host an eco-awareness event.

We just celebrated Earth Day on April 22, but any day is a good day to honor and respect our planet. Of course, you’ll need plenty of giveaways that are “eco-friendly,” so the products not only have eco-friendly material, but also promote activities which keep our Earth green.

These giveaways will also attract attendance and raise awareness.

Pre-Awareness Mailing

First, find a unique item to send to 500 community members beforehand, alerting them to the place, date and time of the event. Biodegradable highlighters, or an eco-friendly memo pad, for example, clearly say “green,” and you can invite the community to grow along with your company and services. You can also send out a press kit made of 100% recyclable material to let the press know you’re planting the seeds of change with your new sustainability practices.

Carry-Alls

At the event, provide something attendees can carry goodies in, such as a wide array of organic and recyclable totes and duffels.

In The Bag

Such goodies can include “green” items like notepads, a perpetual calendar frame, or eco core golf balls. A solar powered pedometer or Eco Non-Woven Tote, made from 80% recycled post consumer plastic bottles is a unique, premium quality, reusable green product! Don’t just think about the materials items are made from, however. Keep in mind that products that keep batteries or other items out of landfills and protect Mother Earth in other ways might qualify too.

Wear Your Pride

Spotlight Apparel offers custom screen printing for a variety of products. These include screen printed t-shirts, hats, sweaters, jackets, bags, pants, blankets, towels, and just about every apparel product that you can think of. We can print from a 1 to 8 color design with a minimum order of only 12 pieces for a single color print. All of our digitizing & embroidery work is done by our In-House Art Department allowing us to create the perfect design for you.

Raffle

At the event, be sure to hold a raffle where winners will receive higher-end items. The proceeds can go to local Jacksonville environmental nonprofits, like St. John’s Riverkeeper. Helping a local a environmental nonprofit will create goodwill and send a positive message from you. Raffle participants, too, will feel good about doing their part for a good cause.

So remember to celebrate Earth Day every day!

For more great ideas be sure to contact Spotlight Apparel, Inc. for all your screen printing, embroidery and promotional products.

School Fundraiser Ideas

Posted on April 2, 2014 by admin

School Fundraiser Ideas – Some Great Ideas for Fundraising!

School Uniforms Spotlight Apparel Jacksonville FL

Wear it with Pride

Kids and parents alike love showing their school pride with logoed clothing and accessories, such as flip-flops, T-shirts, and lanyards. Sweatshirts with custom embroidery or screen printing are great items to be worn to big games on chilly nights.

Give Away Greats

Then, of course, there will be giveaway programs, where your school will show appreciation to team fans and speakers at educational sessions. Or your school may want to simply get your name out to the general public, especially in the case of colleges looking to recruit future students. A football sports jug could be the perfect gift for athletic sponsors. Tote bags are ideal for school books, gym clothes and more.

Gift Ideas

Other gift suggestions might include custom Stainless Steel Mug and Coaster Gift Set with your school’s logo and colors. A logoed school briefcase or backpack is the perfect school gift for students and teachers alike!

In Appreciation

A nice picnic or BBQ item is a nice choice to show support for frazzled teachers. No matter the type of promotion – fundraising, recognition, school spirit and more, there are lots of great ideas to help you earn an A.

Inside the School

Food containers to hold snacks or lunch, highlighters or pens, and a notebook might be available for purchase in the cafeteria, as well as logoed lollipops to give to students.

So remember to contact Spotlight Apparel for help with your custom school fundraiser ideas. (904) 398-7900

Team Apparel Ideas

Posted on March 19, 2014 by admin

By: Spotlight Apparel, Inc. Jacksonville Florida (904) 398-7900

Team Apparel Ideas - From Spotlight Apparel Jacksonville Florida

Team Apparel Ideas: How to Create Excitement

Anyone involved in adult or youth athletics – parents, players and supporters – will all need branded team clothing and apparel. With these team apparel ideas, you can create excitement, keep everyone happy and encourage more families to participate in recreational sports with sport-themed branded apparel such as uniforms, caps, t-shirts and jackets with custom embroidery or screen printing.

Sports teams attract a lot of attention from larger local companies like AmeriGas or Harbinger Sign. From jerseys to balls, trophies to snacks, the sponsors’ names will need to appear on everything. Who wouldn't love having a great local sponsor on their team?

But don’t just stop with baseball. There’s a sport going on somewhere all year round; from basketball to soccer, wrestling to gymnastics and don't forget bowling. When planning your sports team athletic uniforms, apparel and promotions, think about items that can be used from start of the season to finish.

Recruiting Players

When signing up players to your club or league, use items like footballs, soccer balls, volley balls, etc., or other sporting equipment that can be used during games as well. Also think of sports themed incentives, such as ball-shaped products and embroidered sports towels.

During the Season

During the season, players and fans will appreciate spirit flags, decals, radios to get them pumped and team pride apparel, such as performance pullovers.

The Awards Banquet

Of course, there’s the awards banquet at the end of the season. Give players something they will wear or display with pride.

For the Fans

Fans, too, will love any item that will keep them comfortable during a big game, such as a portable chair so they have a front-row seat or an embroidered hat to keep the sun out of their eyes so they can have the best view of their favorite all-star.

So remember to contact Spotlight Apparel for help with your custom team apparel ideas. (904) 398-7900

Preparing for Your Next Golf Tournament

Posted on March 17, 2014 by admin

By: Spotlight Apparel, Inc. Jacksonville Florida (904) 398-7900

Preparing for Your Next Golf Tournament

Get ready for upcoming golf tournaments by following these STEPS:

Pre-Tournament

You’ll want to send out invitations to your tournament three months before the event itself. The invitations should clearly state the date, time and place. Once you have an estimated number of guests you can decide on appropriate pre-tournament promotions to build excitement. A golf umbrella or a divot repair tool is a great way to get people excited about playing in the tournament. Customized golf tees and balls from Spotlight Apparel are a great way to put a personal touch on your event.

Tournament Gift Bags

Registration at the event is the ideal spot for distributing gift bags. Choose a quality tote to hold items your guests can use during the tournament, such as a sports bottle, golf towel, balls, tees and divot repair tools. Tote bags offer practicality and can be used for light travel, day trips or as a gym bag. It is also a good idea to include a product your guests will use long term, such as a golf-themed pen.

Raffle for Charity

Here’s a chance for you to show your goodwill in more ways than one, by holding a raffle for charity at the event. Decide on an amount per ticket and supply a unique prize such as a golf bag that players would appreciate winning.

Awards

When it comes to awards at the end of the day it’s easy to make anyone feel special! You should decide on how many awards to distribute and what to give prizes for. Celebrate any achievement from longest putt, longest drive, closest to the pin, low foursome, low golfer, etc.

After the Event

Post tournament gifts are a great way to thank your guests. Picture frames make for a nice decorative piece and will give your clients great memories of your event.

Contact Spotlight Apparel to prepare for your next corporate or charity golf tournament. (904) 398-7900